The Main Thing

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About this session

The Main Thing is a campaign of Colorado Main Street that highlights the main thing in economic recovery for historic downtowns: your small businesses and your community are inexorably interdependent. Speakers will provide both an overview of efforts from Main Streets across the state that range from helping provide personal protective equipment to expanding into outdoor spaces, creating social media campaigns to modifying events, as well as specific case studies of how Meeker and Wellington are adapting and innovating to keep their Main Streets vibrant in difficult times.